Formación de las secretarias en la práctica de valores éticos y morales en la atención al público

Formación y valores

Authors

DOI:

https://doi.org/10.37117/s.v1i16.298

Keywords:

atención al cliente, axiología, talento humano

Abstract

 

The study carried out is part of a research project carried out in 2019 by a group of teachers in the Secretarial Career, with funding from the Portoviejo Higher Technological Institute (ITSUP). The objective was to determine the impact of the academic training of secretaries on the practice of ethical and moral values ​​in customer service. The research is descriptive type of cross-sectional cohort, the methods used were the historical log and the analysis-synthesis. The investigated were 200 secretaries of public and private companies from the city of Portoviejo, in Ecuador. A questionnaire aimed at the practice of ethical and moral values ​​in customer service was applied, obtaining as a result that the percentage of users who were "very satisfied" with the care received was reduced, accentuating the greater number of responses in the item of "satisfied", highlighting in conclusion how important the ethical training of secretaries is for a high level of quality in customer service.

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Published

2020-06-30

How to Cite

García Rodríguez, R. (2020). Formación de las secretarias en la práctica de valores éticos y morales en la atención al público: Formación y valores. Sinapsis, 1(16). https://doi.org/10.37117/s.v1i16.298

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